sábado, 2 de noviembre de 2013

Jack Daniels vs Popcorn Sutton

Veremos en qué queda este juicio que se ha iniciado. A vista general de etiqueta tan parecidas no parecen. Tal vez en góndola, en vistazo, sí un consumidor habitual podría manotear la de Popcon Sutton, por la de Jack Daniels.

"The owner of the Jack Daniel's trademark sued the Nashville, Tenn.-based distiller of Popcorn Sutton's Tennessee White Whiskey. The lawsuit claims the bottling and labeling for the Popcorn Sutton product is "confusingly similar" to the ubiquitous packaging for Jack Daniel's.
The suit filed in Nashville wants the Popcorn Sutton bottle removed from the market. It says the new packaging hit the shelves in either late 2012 or early 2013.
"Defendants' use of the new Popcorn Sutton's trade dress in connection with their Tennessee white whiskey is likely to cause purchasers and prospective purchasers of the product to believe mistakenly that it is a new Tennessee white whiskey product in the Jack Daniel's line," the lawsuit said."


http://www.oregonlive.com/business/index.ssf/2013/10/jack_daniels_sues_upstart_popc.html





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